Privlek.ai

Name: Privlek.ai
Author: Sergey Plotnikov

Privlek.ai is a self-service advertising tool for owners of very small businesses in Kazakhstan — window repair companies, dental clinics, driving schools, furniture workshops, with advertising budgets of roughly USD 100 to 600 a month.

Purpose of the application

The purpose of Privlek.ai is to let the owner of a very small business plan, launch and manage Google Ads Search advertising without an agency and without prior knowledge of Google Ads. No agency will serve a business of that size, and the Google Ads interface assumes knowledge these owners do not have. Privlek.ai performs the work an account manager would perform, inside the customer's own Google Ads account, and explains every decision in ordinary language, including what each decision costs the advertiser.

Features of the application

Demand research before any money is spent. Privlek.ai finds the terms the advertiser's customers actually search for and retrieves search volume, competition and top-of-page bid estimates, then states plainly whether advertising is worth starting at all.
Campaign creation on the owner's explicit confirmation. A Search campaign with geographic and language targeting, a daily budget, a bidding strategy, ad groups, keywords with match types, negative keywords, responsive search ads and a conversion action.
Day-to-day management. Pausing, resuming and removing campaigns, ad groups, ads and keywords; changing budgets, bids and targeting; adding negative keywords from search terms that produced no result.
Reporting in plain language. Impressions, clicks, cost and conversions at account, campaign, ad group, ad, keyword and search term level, with a recommendation rather than only a table.

The Google user data Privlek.ai requests, and why

Privlek.ai requests a single OAuth scope: https://www.googleapis.com/auth/adwords — access to the Google Ads account the customer chooses to connect. Nothing else is requested, and no other Google product is accessed.

That access is used for exactly four things: reading keyword and demand data so the tool can advise whether to advertise; creating campaigns, ad groups, keywords and ads in the customer's own account after the customer confirms; changing budgets, bids and targeting while a campaign runs; and reading performance figures in order to report results back to the customer.

Google user data obtained through this scope is never sold, never transferred to anyone except as necessary to provide these features, never used to advertise to the user, and never read by humans except with the user's explicit consent, to investigate a security incident, or where required by law. The advertising account remains the customer's own: Privlek.ai does not require accounts to be linked beneath its manager account, and access can be revoked by the customer at any moment, from inside Privlek.ai or from their Google Account settings.

Retention, deletion and the full data-handling commitments are set out in the Privlek.ai Privacy Policy.

How money works

The business pays Google directly, from its own Google Ads account with its own payment method. Privlek.ai never receives, holds, forwards or spends a customer's advertising budget, and takes no percentage of advertising spend. Privlek.ai is paid for as software, by subscription.

Who builds it

Privlek.ai is built by Sergey Plotnikov, an independent software developer based in Almaty, Kazakhstan. Contact: softispower@gmail.com.

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